FIRMINTELLIGENCE

Real Estate

Real Estate Brokerage Triples Conversions with 60-Second Speed-to-Lead

AI Voice AgentsMarketing AutomationIntegrations

3×

lead-to-appointment conversion on portal leads

< 60 sec

response time to every lead, around the clock

28%

of closed deals traced to revived 'stale' leads

The Challenge

The brokerage paid premium prices for portal leads, then lost most of them to response lag. Agents in showings couldn't answer; by the time they called back, the buyer had reached another agent. Leads were also going stale silently — no systematic long-term nurture existed.

The Solution

We built an always-on lead engine that responds, qualifies, and books before a competing agent picks up the phone.

  • ✓Instant AI response to every portal lead by text and voice — under 60 seconds, 24/7
  • ✓Qualification questions (timeline, financing, area) answered conversationally and logged to the CRM
  • ✓Showing scheduling synced to each agent's live calendar
  • ✓Long-term nurture sequences for not-ready-yet buyers, handed to agents when they warm up

The Results

Speed did most of the work: reaching a lead within a minute utterly changes the conversation. The AI handles the first exchange, and agents step in with context already logged in the CRM.

The nurture engine quietly turned the lead graveyard into a pipeline — buyers who went quiet in spring came back in fall to an agent who 'remembered' everything.

“We stopped paying for leads our competitors were closing.”

— Broker/Owner

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